Today we tested Amazon’s new speedy delivery service. We opted for the free two hour delivery, and ordered six cases of delicious La Croix Lime soda water (touted as the vinho verde of soda waters) and dammit if it wasn’t here in an hour and fifteen minutes. James, pictured above, didn’t share our enthusiasm for gently flavored carbonated water, but what he lacked in excitement he made up for in promptness. Shine Creative gives Amazon’s Prime Now two thumbs up, and we encourage you to treat yourself to something fabulous and immediate on this slushy first day of spring.

And while you think about the extreme, extreme convenience now at your fingertips, here are some links for your weekend, which we hope is wonderful.

A brilliant study in misdirection.

How SXSW is trying to save itself from itself.

Could you make the leap to all internet TV?

The Broad City title cards are the best.

Oh, okay. We thought they were just being difficult.

A good game to play when you can’t sleep. Or at other times.

16 days until Baltimoreans can shop hungover under an expressway.